May 27, 2015

What the Heck Are They Showing on the Television?

What kind of television are we showing the masses? Are we raising awareness or doing its direct opposite – giving men the license to behave like that on national TV? You decide. I personally do not subscribe to showing such graphic scenes (that involve hitting women) on national TV even if they are a work of fiction. You are just endorsing bad behavior. Please do not tell such stories. Find better subjects where women are respected and empowered. Not diminished and suppressed. I think the policy makers need to take notice. Please do raise your voice if you agree with me. By Fareeha Qayoom
March 9, 2015

My first Ballet Flat Slippers

Hey, look I made my first shoes! :D By Fareeha Qayoom
March 6, 2015

Trend Report: Autumn-Winter 2015

Androgynous style, gender blur, unisex – in fact, no demarcation between feminine and masculine clothes. “On the street these days, you can’t always tell who’s a guy and who’s a girl,” Ed Burstell, the managing director of Liberty of London was reported as saying by New York Times and “Sexuality is inside. It’s a private thing,” as Alessandro Michele said for Gucci. By Fareeha Qayoom
February 6, 2015

Smog?

Smog or pollution? By Fareeha Qayoom
January 20, 2015

Things I have Learnt the Hard Way

Be open to possibilities. By Fareeha Qayoom
December 25, 2014

Inspiration Board: My Look Book

With my basic jean and t-shirt wardrobe, I get the freedom to create hundreds of permutations with one basic design. By Fareeha Qayoom
October 27, 2014

Happy by Pharrell Williams

Can't nothing Bring me down My level's too high By Fareeha Qayoom
October 23, 2014

Book Review: “Adapt” by Tim Harford

Bottom line, an interesting take on the science of success and a good read. It is short, to the point, and doesn’t labor the point. You can finish it in one sitting or over a weekend. By Fareeha Qayoom
October 13, 2014
Anila Q. Agha with her prize winning artwork "Intersections"

Anila Q. Agha Making us Proud!

Pakistan-born and bred and Indianapolis-based Anila Quayyum Agha has swept the grand prizes, winning the $200,000 popular one, and splitting the purse for the $200,000 juried prize with Richmond, Virginia-based artist Sonya Clark. By Fareeha Qayoom
September 28, 2014

Trend Report – Spring Summer 2015

Clothes are essential, every day and routine, they also serve as tribal markers, as a uniform belonging to a particular group, culture or section of society, to describe a particular period of history, and as a work of art. By Fareeha Qayoom
August 20, 2013

Retail: Rang Ja – Very a La Country…

Overall I love the store and I think this particular ‘Bareeze’ brand is promising addition to our local repertoire – in fact, it’s the first local ready to wear brand that I really think is interesting, slightly edgy and wearable, not to mention, “Made in Pakistan” for Pakistan by Pakistan and of Pakistan. (No, I have not been paid to write this review). By Fareeha Qayoom
January 2, 2013

Retail Therapy: Winter Sales Blues…

I must say, I appreciate the text alert service that a few of my favorite apparel stores have started a few seasons back. It’s neat. At least the stores maintain a mailing list of their customers and try to stay in touch with them. It’s beside the point that they make no effort to listen to them though! By Fareeha Qayoom
November 6, 2010
old navy blazer

A tale of two summer jackets

The so-called tailors in this town don’t seem to understand that cutting fabric patterns is like applied geometry, men’s cuts are straight lines and angles while women’s cuts are soft curves and angles – to get the measurements right – you need the ‘x’ and ‘y’ coordinates of any given point of measurement! By Fareeha Qayoom
September 13, 2010

Spring/Summer 2011 – RTW Fashion week(s)

New York, London, Milan and Paris spring summer fashion weeks 2011 kick off this September By Fareeha Qayoom