Only in Pakistan
October 6, 2012
flat screen tv
Procrastination and Writer’s block – My Typical Day
November 24, 2012

By Fareeha Qayoom



hat do you do when you are free? You play with your toys.



Unfortunately, Sarah, my niece, likes to play with my toys as well. The latest one in my collection is the smart phone; my bro bought it for me a few months ago. She and I are always having a tussle on who is going to play with it when I get home. I have deleted most games that Adnan downloaded on them. I have kept only two: Jewel Lust and Bejeweled. She always ruins my score when I am not looking…I have also put a password on it but she discovered it once so I have to change it now!


No, I don’t only play games on it. I read books on it as well. I can access my email, the net and best of all, it can be recharged. It’s virtually on twenty four seven at home. It’s especially handy when there is no electricity so there is no downtime or load-shedding break.


The other day I was able to discover an electronic version of the book on it that I had to let go at Readings because it was so expensive. That reminds me of another thing. I am very upset with ‘Readings’ management. Twice, it’s happened to me. The price tags on new books are sometimes misleading…check your totals with the management before you take your books to the checkout counter for payment. The prices can change when they make up the bill. I ended up paying a much bigger bill twice than I had initially anticipated. It happens a lot with new books. They explain it away by saying that there was a mistake on the price tag. Anyway, I no longer need to buy loads of books when I can download them on my phone for free and read them whenever and where ever convenient.  It’s portable, light-weight, and I can hold it in my hand and can read any time, any place, even in bed.



You can Youtube, you can watch TV, you can listen to music, you can read, you can write, you can take a photo, you can store data, you can sketch, you can download, you can web surf, you can text, you can email, you can call and even answer calls. The only thing you can’t do on my phone? You can’t skype. (My brother’s phone is much smarter. His can skype too…). There are smarts and then there are smarts.

No votes yet.
Please wait...
Fareeha Qayoom
Fareeha Qayoom
Publisher and editor-in-chief of and former print editions of The Knit-Xtyle Fashion Review (tkfr), a trade newsletter for the textile and apparel industry of Pakistan. In short, Publisher, editor, and a blogger. In addition, she has served as Managing Editor of MIT Technology Review Pakistan, print and web editions (2015-16). Total of 7 editions were published under her leadership by ITU, Punjab's first public technology university under the license of MIT Technology Review (USA). She has also managed Value Mag in the same capacity, a real estate and lifestyle magazine for Value TV - 2008-9. Published freelancer for The News on Sunday 1994-96. Fareeha has over 21 years of solid management experience – of managing brands (like Harley Davidson, Munsingwear, Chaps, Chaps Ralph Lauren etc.,), Retailers (like Target, Mervyns, Kohl's, Marks and Spencer etc.,), customers (VPs, Product Managers, Unit Managers, and Buyers), and products (apparel - woven, knits, men's, women's, children's, Print and online publishing units), projects, teams, and processes, information, content, and data, staff, vendors, and time. Versatile and adaptable with international exposure, communication and language skills (oral and written), and a consistent track record of achieving company targets and objectives, plus a MA in Political Science from Punjab University, a MSc in Economics from La Salle University, Louisiana, USA, and a BA in Economics from Kinnaird College for Women.


  1. more reading?

    Best Christmas 2012 smartphone wishlist

    Under: Mobile Phones, Phone Debates
    Date: October 18th, 2012

    Blimey hasn’t the year passed quickly, it wont be that long before Christmas is upon us, and no doubt there will be many hoping to find a new top notch smartphone in their Christmas stocking, or maybe considering a smartphone as a gift for their loved one this Christmas, especially when smartphones make such a good present don’t you agree? But which handset to choose becomes a real task.

    No votes yet.
    Please wait...
  2. LG Optimus G Release Date, Review: New Android Smartphone Poses Huge Threat vs Samsung Galaxy S3

    There are many new smartphones already out and on its way this holiday season.

    Some of the popular ones always mentioned are Samsung’s Galaxy S3 and Apple’s iPhone 5, which are already on the market. Although Apple is dominating in just about everywhere, Samsung seems to be the one to beat.

    No votes yet.
    Please wait...
  3. 5 Smartphone Tips to Protect Against New Malware AttacksOctober 20, 2012 • 08:05 AM

    Smartphones powered by Google’s Android operating system are susceptible to a growing number of malware attacks. The IC3, a partnership between the FBI and law enforcement support group the National White Collar Crime Center, has identified “Loozfon” and “FinFisher” as the latest known versions of this type of malware.,e27c10e9da97a310VgnCLD2000000ec6eb0aRCRD.html

    No votes yet.
    Please wait...

Leave a Reply