Fareeha Qayoom

December 5, 2010
naveena

Industrial spaces: Naveena Denim – Tailored to Perfection

Naveena Group has grown by leaps and bounds to branch out not only within its core textile business but has also incorporated technology oriented services in its line of businesses. By Fareeha Qayoom
December 5, 2010
forest sweaters

Industrial spaces: Forest Sweaters – On the cutting edge of design

With all their experience in business, particularly textile and its related industries, Forest has inherited the tradition of producing the finest quality knitwear. Their basic philosophy is based on a simple rule of ‘no compromise.’ By Fareeha Qayoom
December 5, 2010
firhaj footwear

Industrial spaces: Firhaj Footwear – Shoes designed to move you

You can never go wrong with an elegant shoe, so buckle up, Get set and go! By Fareeha Qayoom
December 5, 2010
insearch of excellence

Industrial spaces: In search of excellence

Case Study – Lahore Suburbia, Zoning and Industrial design under scrutiny By Fareeha Qayoom
December 5, 2010

Mystic Food Club

A hot new club in town! OPM is a Food Club with a difference, not only do they have a café, a restaurant and a grill, they have a billiard/ projector room as well as a place for corporate meetings, musical evenings and casual GTs By Aarzoo Naeem Chaudhry
December 5, 2010
cool elegance

Beauty Salons: Cool Elegance

A salon is no longer needed to hold the basic haircutting chair, mirrors and make up tables. The décor is as much part of the sales pitch as well sharpened scissors and clean brushes By Saima Malik
December 5, 2010
Victorian fantasy

Beauty Salons: Victorian Fantasy

Maaram and Aabroo have changed their interior four times since the start of the salon each time with different and more daring idea then before By Zonaira Chaudry
December 5, 2010
its a man's world

Men’s Grooming: It’s a man’s world

“Men are the new women,” is a slogan at Khawar Riaz’s salon By Marian Sharaf Joseph
December 5, 2010

A Master Narrator

Saira Ahsan makes style statements with her designs By Zonaira Chaudry
December 5, 2010

Jazz up your bookshelf

Bookshelves add character to a room, particularly if they actually contain books rather than your best china. The most appealing bookcases feature an eye-catching mix of books and other decorative items. So, take out a day for the long-forgotten bookshelves and jazz them up according to your living style. Incorporate your bookshelf into the decorating scheme of your room and remove the eyesore of cluttered books By Aarzoo Naeem Chaudhry
January 9, 2013

Silent and Grey

Celebrating the first day of sunshine after literally weeks of grey! Enjoy! By Fareeha Qayoom
January 3, 2013

Technology: Google Maps

The other day, I was meeting friends at English Tea House for brunch. Since I had never been there before; I looked it up on the Google maps (on my cell phone) – it was there; complete with the address (24 Sir Syed Ahmed Road), with couple of other landmarks located in the vicinity as well. (Although, you do need internet access to run the maps on your cell phone.). By Fareeha Qayoom
January 2, 2013

Retail Therapy: Winter Sales Blues…

I must say, I appreciate the text alert service that a few of my favorite apparel stores have started a few seasons back. It’s neat. At least the stores maintain a mailing list of their customers and try to stay in touch with them. It’s beside the point that they make no effort to listen to them though! By Fareeha Qayoom
January 1, 2013
all that you can't leave behind

2013: Happy New Year!

And if the night runs over And if the day won’t last And if our way should falter Along the stony pass It’s just a moment This time will pass Stuck in a moment, from All That You Can't Leave Behind, 2000, U2